A 3D product configurator provides a fun and interactive online buying experience that converts.
3D product configurators are interactive digital marketing tools that use live 3D models to allow customers to visualize and personalize products as they see fit. Users can see their changes in real-time and receive cost estimates based on their customizations, resulting in a more engaging client relationship.
3D product configurators have several advantages, including providing a complete understanding of the product through interaction, enabling co-design to match specific or high-end needs, allowing clients to track costs, and assisting brands in understanding consumer demands and responding to market trends.
Overall, such marketing tools help to raise the bar for digital shopping experiences by simplifying the decision-making process and increasing conversion rates, in addition to providing the benefits that shoppers enjoy at a brick-and-mortar store.
Furthermore, such a new ecommerce technology allows businesses to demonstrate an innovative approach to customers in a realistic way that incorporates visual detail.
Additionally, a 3D e-commerce configurator reduces expenses while increasing revenues.
Stock and marketing expenditures are reduced with 3d configurator software.
Real-time feedback can help you develop better outcomes; therefore this solution also redefines and shortens the sales cycle. In real-time, you may make product changes and track customer behavior.
Furthermore, because you’ll be creating things on-demand, you’ll be able to reduce stock. Expenses in areas such as stock production, logistics, and storage will be cut.
Such solutions are compatible with a wide range of websites and may be customized to make them as responsive as the rest of your site. You can also get high-resolution images for marketing or printing.
To provide a better UX faster, remove a lot of photos.
As a marketer, you’re well aware that product photography necessitates considerable work, logistical resources, as well as time and money.
Naturally, marketing campaigns did not end there. In 3D configuration, experts discovered an alternative.
Computer-generated imagery can be easily amended as product features change, and it can be quickly transformed into simulations in huge quantities, allowing different versions of products to be added, removed, or updated without having to take new images.
Cloud solutions also boost page speed and security.
3D configurators, assisted by 3D visualizers and 3D product customizers, are substantially lighter than normal images when done correctly, as they are only based on a few lines of code, without images.
What can buyers get out of a 3D product configurator?
- Visualization 3D product configurators: provide interactive product presentation that is lighter, faster, and safer.
According to scientists, the human brain processes visuals 60,000 times faster than texts, with visuals accounting for 80% of all information processed.
As a result, marketers must recognize the value of graphics in attracting, engaging, convincing, and, of course, converting their target audience, and using 3D visualization technology into their marketing plan.
Customers can interact with the object by rotating, zooming in and out, and evaluating each detail with this 3D technology. After everything has been completed to the customer’s satisfaction, they can order and pay with just a few clicks.
- Customizable 3D product configurators for a personalized, updated, and one-of-a-kind customer experience.
Increasing shopping desires for custom-made products mirror the growing patterns of acquiring them. In reality, 25-30% of them have expressed a strong desire to purchase such things, creating a significant market for newcomers.
Customers are also willing to pay a higher price for such customized items.
“Designing something for pleasure” and “showing ingenuity” are the most common motivations for customization, while “standing out from other people” was only mentioned by those who choose to add a twist to their garments and footwear.
Shoppers now have a greater desire to be appreciated by the brands they chose, and they admit to considering such considerations while making purchases. Personalization improves client experiences, making it a key differentiator in the market.
- Engraving 3D product configurators to make customization easier, increase engagement, and promote content
Consumers no longer accept generic gifts; instead, they seek out gifts that express their individuality. This is why engraving is continually evolving, with new technology being incorporated to assure high precision and speed.
Engraving is the world’s oldest and most common method for creating customized products since it is simple to explain and works on a variety of materials, including metal, leather, glass, crystal, paper, and so on. This method allows for a lot of customization and adaptability without requiring a lot of effort.